Web Design             Visual identity             Motion Media            

About

Copula, the root Latin term for unity and connection, is the principle upon which copula is built.
A workout and wellness company focused on self-growth and healing through technology, creating a meaningful connection between the user and the technology. 
How can we create an inclusive and customizable workout experience?




Project
Copula 


Motion Design
Hazem Salama

Honors
GDUSA Best of Year Award











Purpose
This VR-based program is designed to enhance wellness and home workouts through an immersive experience. By utilizing emerging technology, it offers users accessible, personalized fitness routines that can be easily integrated into their daily lives. The program emphasizes simplicity and efficiency, allowing users to achieve more with less effort while encouraging consistent, active participation in their fitness journey.

The design fosters a strong human-tech connection, with an intuitive interface and personalized features that adapt to each user's progress. Real-time feedback and a seamless user experience ensure that users feel both engaged and in control. The goal is to make wellness accessible, motivating users to stay committed to their fitness goals.



Visual Voice

The program draws inspiration from the atom and digital nodes, symbolizing the interconnectedness of personal health and technology. The atom represents the building blocks of wellness, while the node reflects the broader global network of fitness. These design elements reinforce the idea of a unified and supportive wellness ecosystem that enhances the user experience.










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